The MOST project aims to strengthen the resilience of non-profit media in their reporting, specifically by fostering collaboration in foreign reporting and address the fragmentation between Western and Eastern Europe. Through knowledge exchange, joint investigations, and innovative business models, it aims to strengthen European journalism and counter disinformation. The project will provide resources and opportunities for media organizations to improve their editorial and business strategies while promoting better reporting on SEE/EE and European issues.
Summary:
This project brings together six non-profit digital media organizations specializing in international reporting and one human rights and technology group leading the Collaborative Investigative Journalism Initiative. Through the MOST project, a collaborative community will be established, focusing on business transformation and editorial cooperation. The initiative aims to address the growing fragmentation of public discourse in Europe, bridging the gap between Western and Eastern Europe, a need that has become more apparent following Russia’s invasion of Ukraine.
Through six Work Packages, partners will receive expert consultancy to develop tailored strategies for product creation, audience engagement, and business growth. They will share insights, conduct experiments, and collaborate on strategies to ensure the sustainability of their media outlets. Additionally, they will jointly create editorial guidelines that address the impact of AI in the newsroom and explore methods to improve foreign reporting. These efforts will be co-designed and largely guided by peer-to-peer learning and the exchange of best practices.
The editorial collaboration within MOST will focus on generating sustainable content, with an emphasis on developing new formats, reaching broader audiences, and creating revenue opportunities. The project will involve four cross-border investigative stories based on BIRN’s innovative ECR tool, complemented by the production of over 150 pieces of content across the six partner newsrooms. MOST will enhance content sharing among partners and establish ready-to-use syndication models to engage additional newsrooms, leveraging existing partnerships with major mainstream media to maximize impact and outreach.
To benefit other European media organizations, MOST will collaborate with other networks focused on collaborative journalism, such as CIJI. The project will offer at least 48 travel grants for workshops and events, 20 mini-grants for editorial production and mentoring, and host three dissemination events. It will also produce a series of publications and educational videos to ensure the knowledge gained is shared with a broader audience of European journalists and non-profit media.
Donor
European Commission, European Education and Culture Executive Agency (EACEA)
Overall Objective:
The overall objective is to strengthen non-profit media resilience in reporting, foster innovation in foreign reporting, and support capacity-building to benefit other media through shared best practices.
Specific Objectives:
- Set up a long-term community of practice of small independent non-profit digital media specialised on foreign reporting and European issues
- Build capacities for business transformation and editorial innovation among European non-profit digital media
- Promote a shared understanding of media viability as a broad concept that intertwines financial sustainability, audience needs, quality of content, media diversity, and ethical behaviour
- Help small independent non-profit media to critically explore possible interactions between AI and journalism, and contribute to the debate about them
- Increase media collaboration in producing and distributing quality, innovative and engaging journalistic content
- Engage new audience segments and to increase the reach of produced journalistic content
- Create an open space for knowledge exchange and mutual learning for non-profit media and independent journalists within and beyond the consortium partners
Main Activities
- 4 collaborative cross-border investigations based on BIRN’s innovative ECR tool
- 20 mini-grants for editorial production and mentoring for European journalists
- In-house content production and content sharing among partners
- Training session on AI in non-profit journalism
- Co-creation of AI-in-the-non-profit-newsroom guidelines
Target Groups
Non-profit media, media organizations, journalists
Main Implementer
Centro per la Cooperazione Internazionale (CCI/OBCT), Italy
Partners
Le Courrier des Balkans – Courriers D’Europe et D’Orient – DcB, France
Kolegium Europy Wschodniej im Jana Nowaka-Jezioranskiego we Wroclawiu – KeW, Poland
European Pravda, Ukraine
Balkan Investigative Reporting Regional Network – BIRN Hub, Bosnia and Herzegovina
El Orden Mundial – EOM, Spain
Stichting the Tactical Technology Collective – TTC, Netherlands